Company History

Winsor Fireform’s longevity as a leader in the porcelain enamel industry is derived from successful management and a unique product: porcelain enamel on steel signage and graphics.


Winsor Graphics was founded in 1983 and that same year they invented the first of many photographic color imaging processes that are still in use today.  In 1986, Winsor exceeded all competition in the photographic porcelain enamel industry by creating a 300 line-per-inch resolution four-color-process.


Winsor Graphics, which at the time was located in downtown Olympia, Washington, was sold to Bryan Stockdale in 1998.  After making staff changes, and some key financial decisions, Winsor Graphics continued to manufacture its signature porcelain enamel signage and graphics, and successfully achieved a mile-mark by creating its 10,000th graphic panel.


Three years later in 2001, Winsor Graphics acquired Fireform (then located in California) and its technology and assets to become Winsor Fireform.  With the addition of Fireform, Winsor Fireform began offering the largest custom color-matching base in the industry with a color palette of 17,000 colors and with more colors being developed every year.


In 2004 Winsor Fireform bought a 20,000 square foot building in the Mottman Industrial Park, located in Tumwater, Washington.  Winsor Fireform continues to reside in this location today and produces more than 4,000 porcelain enamel panels and products a year with a small operating staff.


In 2006 Winsor Fireform completed its biggest installed project to date for the Griffith Observatory located in Los Angeles, California.  The centerpiece display, named the Big Picture, is 3,040 square feet and is a full bleed photographic representation of the night sky.


Winsor Fireform also has recently introduced two new products, the first of which is called Fireform Graphic Tile.  This new product features porcelain enamel on glass, ceramic, porcelain and steel tiles. Virtually everything that you could produce with porcelain enamel on steel can now be reproduced on tile!  Additionally, the reputable written warranty that Winsor Fireform applies to all its products, applies to the tiles as well. A noteworthy project produced in 2009 was the 8 porcelain tile murals which were installed in the Jackie Robinson Rotunda at Citi Field.


The other new product section is known as Fireform Fabrication; this section designs and produces the framing and mounting systems for installing the porcelain enamel panels. Fireform Fabrication is a full-service manufacturer which takes a framing project from concept all the way through final production in-house. In order to provide our clients with the most flexibility for their custom project, Fireform Fabrication had developed the capability of working with a variety of metals including stainless and corten steel amongst others. One of the more noteworthy recent projects that Fireform Fabrication produced was for the Kennedy Space Center. The space center was holding a celebration for the 40th Anniversary of the first Apollo landing on the moon and they asked Fireform Fabrication to produce a mounting system for the porcelain enamel panels that they were commissioning.